Experienced marketer driven by the use of social media and inbound marketing practices to generate sales leads and business results
Two decades of experience leading marketing programs for growing technology companies. My background includes successful management of all aspects of the marketing process to develop messages, drive leads, create sales tools and improve cost efficiency. This includes the development of all earned, paid and owned media strategies with a specialization in inbound marketing strategies that emphasize education. Experience leading rebranding efforts and starting new company initiatives to leverage market opportunities, with an emphasis on detailed measurement and analysis to improve ROMI. Leadership of award-winning projects, strong presentation skills and a frequent speaker at industry events.
